Zeotap: Strategic Divestment of Data Business to Roqad
Zeotap, a leading European customer intelligence platform and a core portfolio company of Ioniq Group, has announced the sale of its third-party audience data business, Zeotap-Data, to Roqad, Europe’s largest identity aggregator. This strategic divestment allows Zeotap to focus its resources and innovation entirely on its rapidly growing Customer Data Platform (CDP) business. The acquisition by Roqad includes Zeotap-Data’s extensive third-party audience segments and its [...]
